Experienced PPC Experts with a Top Performance Record.
THE COMPLEXITY OF PAID SEARCH or search engine marketing (SEM) increases each year. New features are rolled out. New competitors enter the market. Traffic moves increasingly to mobile. Bidding and costs change as platforms work to maximize their profits. It’s a lot for anyone to keep up with - let alone a busy business owner with orders to fill and customers to keep happy!
It takes a lot of time and experience to develop and deploy successful PPC campaigns. We have industry experts who have worked in pay per click advertising since it began. And our performance record speaks for itself.
"The campaigns they have designed for our company have given us improved rankings and higher click rates at a lower cost.” - Deborah Houghton-Redding, COO Plastic Surgery Associates
PPC Account Audits
Wondering if your PPC accounts are being managed as efficiently as possible? Let our team take and look and offer suggestions on ways to optimize conversions and spend. Every account is different, just like every company is unique. We can analyze your account and campaign history and identify strong and weak spots to help shape a plan moving forward.
Once we have a feel for your account and your marketing goals as a business, we can create and implement a PPC plan. If you already have an account with Adwords or Bing, we can create new campaigns within the account while depreciating old ones so you don't lose all your traffic. If you are just starting out on a platform, we can setup a new account from scratch.
Setting up an account or new campaigns is just the beginning. We consistently optimize your conversions and cost per lead as well as find new opportunities to capitalize on. Mobile campaigns, Remarketing Lists for Search Ads (RLSA), bidding modifiers, and dynamic text ads are just a few of the features we may suggest.
Testing & Analysis
Every account is different and what works for one might not be as successful for another. We believe in testing new ideas and features regularly to find the perfect balance for each client. Most importantly, we are constantly analyzing the success of our clients' account and any tests we have done for them.
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What do you get with our Paid Search Services?
- Advanced Campaign Strategy
- Fast, Thorough Implementation
- Detailed Keyword Research
- Industry & Competition Analysis
- Text & Image Ad Creation
- Conversion & Call Tracking
- Ongoing Campaign Optimization
- A/B Campaign & Ad Testing
- Real-Time Reporting Dashboard
- 24/7 Campaign Tracking
- New Campaign Creation as Needed
- Auditing for Compliance (by Industry)
- Landing Page Creation & Testing
- Consultations with our PPC Team